The Southwest Chapter of the Insights Association Includes over 300 Members and encompasses seven states.
Arizona - Colorado - Nevada - New Mexico - Oklahoma - Texas - Utah
Meet Chris Connolly
Name: Chris Connolly Title: Vice President – Business Development Company: The Logit Group Current City: Lafayette, CO Hometown: Gig Harbor, WA Years in the market research industry: 23 years (wow, has it been that long?!?!?!) What duties does your current job position include? I connect researchers and pollsters with The Logit Group’s top-notch research field […]
President’s Message
Howdy, Southwest Chapter Members! Four years ago Alice Butler (you all know Alice!) sat down next to me at the Vegas Insights Conference and asked if I had ever thought of being on the Southwest Board. My answer was NO, I had not thought of that at all. And now, here I am four years […]
Join us in celebrating our Future Researchers Program
The Southwest Chapter was awarded a $1000 grant in support of our “Future Researchers” program In Q1 2018, the Southwest Chapter received a grant in support of their “Future Researchers” program, with a focus on increasing the participation and engagement of new Master of Science in Marketing Research (MSMR) college students from the University of […]
Las Vegas Event – Student Recap
Getting the opportunity to attend the Insights Conference in Las Vegas was a great way to take a break from the normal classroom environment and engage with professionals in the marketing research industry. I was able to listen to a diverse group of speakers and network with individuals who worked at research suppliers, sampling firms, […]
Meet Leslie Willis
Name: Leslie Willis Title: Sr. Manager – Segment Marketing, Customer Experience & Insights Company: T-Mobile Home + Entertainment Current City: Denver, CO Hometown: Coffeeville, MS / Memphis, TN Years in the market research industry: 16 What duties does your current job position include? I’m responsible for all things retention-related for T-Mobile’s Pay TV product – […]
Meet Nick Bambick
Name: Nick Bambick Title: Manager – Strategic Pricing Company: Sonic Drive-In Current City: Oklahoma City, Okla. Hometown: Fredonia, Kan. Years in the market research industry: 6 What duties does your current job position include? Developing and evangelizing Sonic’s pricing strategy, consulting with new product development and brand teams on promotional pricing, economic analysis, and competitive […]
Webinar: Redirected Inbound Call Sampling – April 9th
Redirected Inbound Call Sampling An Emerging Fit for Purpose Non-probability Telephone Sample Design April 9th, 2019 – 11:00am CST / 12:00pm ET Description : This webinar introduces Redirected Inbound Call Sampling (RICS) and describes how RICS evolved from a method of telemarketing to an emerging nonprobability survey methodology. After comparing the pros and cons of […]
President’s Message
Greetings, Southwest Members! As 2018 shifts away from Daylight Savings Time and we are deep in Q4, some thoughts and events to share: The 33rd Las Vegas Annual Chapter conference is set for February 27, 28 and March 1st, 2019 at Caesars Palace. Go here to sign up for what will be a truly extraordinary […]
Meet Abigail Hollister
Name: Abigail Hollister Title: President Company: Ameritest Current City: Albuquerque, NM Hometown: Albuquerque, NM Years in the market research industry: 15 What duties does your current job position include? As President I lead our company strategy and Action Plans while overseeing team and client development. I also work on solution innovation and partnerships to help […]
Webinar: Step Away from the PowerPoint: Creative Research Reports using Podcasts and Multimedia Delivery – November 14th
Step Away from the PowerPoint: Creative Research Reports using Podcasts and Multimedia Delivery November 14th, 2018 – 11:00am CST / 12:00pm ET Description : Attend a conference in 2018 and you’ll hear more research clients are asking for new and creative ways to deliver insights and research reports. The days of 100+ page PowerPoint decks […]
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Recap from Denver
On an unseasonably snowy Denver night in...
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President's Message
Hello friends of the Southwest Chapter! ...
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Meet Chris Connolly
Name: Chris Connolly Title: Vice President – Business Development Company: The Logit Group Current...
-
President's Message
Howdy, Southwest Chapter Members! Four years ago Alice Butler (you...
-
Join us in celebrating our Future Researchers Program
The Southwest Chapter was awarded a $1000 grant in support of our “Future Researchers” program In Q1 2018, the...
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