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Meet Diane Bullion
Name: Diane Bullion Title: Director of Research Services Company: MARC Research Current City: Carrollton, TX Years in the market research industry: 33 What duties does your current job position include? Sample, sample, sample! I work with vendors to procure sample for our projects. I also provide project management and I am a member of our quality […]
Financial Snapshot of Southern Insights Association Chapter
2017 Profit and Loss Statement: Southwest Chapter has shifted its organization to a January to December calendar to match all Insights Association Chapters. Greg Carter is SW-IA Treasurer with Nancy Hernon as his backup. Like all Insights Association Chapters, we submitted our 2018 annual budget to IA. For transparency to all our members and the […]
President’s Message
The Insights Association Southwest Chapter wraps a successful 2017. In an unusual year, our President Melanie Courtright extended her leadership role until the end of the year as the Southwest Chapter coordinates calendars with all national IA chapters. It’s a huge bonus for us to benefit from an extra four months of Melanie’s guidance and […]
2018 Board Member List
2018 Board and PPAC President: Jeb Bullis, Voxco Immediate Past President MelanieCourtright,Research Now-SSI President-Elect Lisa Hazen, Nuance Vice President Ellen Pieper, Decision Analyst Secretary Jami Pulley, Critical Mix Treasurer […]
Then go fail at something else…
Sara Blakely founded Spanx in her late 20s. The company made $4 million in sales in its first year and $10 million in its second year. In 2012, Forbes named Blakely the youngest self-made woman billionaire in the world. And she says that these 7 words are the best career advice she ever got. Read More…
Meet Mara Riemer
Hometown: Tarentum, PA (outside of Pittsburgh) Current City: Dallas, TX Years in the market research industry: 17 What duties does your current job position include? The core part of my job is to provide data-driven advice to help our clients with corporate reputation, branding, thought-leadership and communications across a range of stakeholders. What’s the […]
Meet Rosemarie Reaves
Current City: Tucson, AZ Hometown: Chicago, IL Years in the market research industry: Over 30 years! I started in the mid-80’s as a Quantitative Field Supervisor for Elrick & Lavidge in Chicago. I was lucky to have mentors like Bob Lavidge and Peggy Horn …. And to work with women in data collection like Pat […]
Meet Julia Eisenberg
Years in the market research industry: 14 Current City: Denver, CO Hometown: Madison, WI What duties does your current job position include? I am responsible for the success of the full- service consulting group at 20|20. I manage a team that delivers business-changing insights to our client base. From early project scoping and business development […]
Gladiators of Insights – Annual Joint Chapter Event in Las Vegas April 4-6
The 32nd Annual Vegas Conference will be hosted by the Southwest, Northwest, SoCal and Southeast chapters of the Insights Association at Caesars Palace this year. Mark your calendars! If you would like to register or learn more, click here. For Sponsorships: Contact Jami Pulley @ jpulley@criticalmix.com To Volunteer: Melanie Courtright @ mcourtright@researchnow.com
Thank you to Katja Cahoon!
A huge thank you to Katja for her extremely relevant presentation on January 10th!!! It was a fantastic way to kick off the new year, showcasing insight and learning in regards to integrating AI based tools. If you missed Katja’s webinar don’t despair and check back soon as we’ll have a link to the webinar up in […]
Cactus Call
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Meet Abigail Hollister
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Webinar: Step Away from the PowerPoint: Creative Research Reports using Podcasts and Multimedia Delivery - November 14th
Step Away from the PowerPoint: Creative Research Reports using Podcasts and Multimedia...
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Educational Forum - MSMR Student Recap
As an incoming student who is just beginning the MSMR program this...
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President's Message
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University of Texas Arlington MSMR and Insights Association Southwest – Partnership
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