Cactus Call // Cactus Call
Meet Tiffany Schwalm
Name: Tiffany Schwalm Title: President Company: Fieldcats, Inc. Current City: Austin, TX Hometown: Phoenix, AZ Years in the market research industry: 15 What duties does your current job position include? Global Project Management, Consumer and Pharma/Healthcare What’s the best aspect of your current job position? I thoroughly enjoy puzzles and getting studies organized and fielded […]
Meet Mary Ann Beach
Name: Mary Ann Beach Title: Executive Consultant Company: The Beach Group Current City: San Antonio, TX Hometown: San Antonio, TX Years in the market research industry: 30+ What duties does your current job position include? Consulting in the disciplines of Customer Experience, Voice of Customer programs, Market Research — Primary and Secondary, Data Analytics, Distribution […]
Meet Julie Landers
What began as a broadcast sales career quickly led to a love of demographics, psychographics and other consumer facts, figures and behaviors that Julie has been exploring and explaining over the past two decades. While the industries may have changed from broadcast and newspapers to education and technology, her focus was the same, helping clients […]
President’s Message
Trust, Privacy, Ethics and Results Who tuned in to their favorite news feed on April 10 & 11 to watch Facebook founder Marc Zuckerburg testify to the joint Congressional hearing? This event was but one thread of public interest in citizens’ battered confidence in organizational responsibility toward their privacy. Maybe you followed reporting of lawsuit […]
Student Reflections on Vegas
Ayla Fedor As a student interested in being a marketing research professional upon graduation, the Insights Association put together a great preview into that world. I was able to learn about the MR industry from the perspective of companies like ad agencies to highly specialized sample companies. I connected with professionals working in companies ranging […]
Meet Mark Taylor
Name: Mark Taylor Title: Market Researcher Company: EnerBank USA Current City: Bountiful, Utah Hometown: Salt Lake City, Utah Years in the market research industry: 7 What duties does your current job position include? I’m the market researcher on our business intelligence team. I do primary research projects or partner with research partners to conduct research. How did […]
Meet Diane Bullion
Name: Diane Bullion Title: Director of Research Services Company: MARC Research Current City: Carrollton, TX Years in the market research industry: 33 What duties does your current job position include? Sample, sample, sample! I work with vendors to procure sample for our projects. I also provide project management and I am a member of our quality […]
Financial Snapshot of Southern Insights Association Chapter
2017 Profit and Loss Statement: Southwest Chapter has shifted its organization to a January to December calendar to match all Insights Association Chapters. Greg Carter is SW-IA Treasurer with Nancy Hernon as his backup. Like all Insights Association Chapters, we submitted our 2018 annual budget to IA. For transparency to all our members and the […]
President’s Message
The Insights Association Southwest Chapter wraps a successful 2017. In an unusual year, our President Melanie Courtright extended her leadership role until the end of the year as the Southwest Chapter coordinates calendars with all national IA chapters. It’s a huge bonus for us to benefit from an extra four months of Melanie’s guidance and […]
2018 Board Member List
2018 Board and PPAC President: Jeb Bullis, Voxco Immediate Past President MelanieCourtright,Research Now-SSI President-Elect Lisa Hazen, Nuance Vice President Ellen Pieper, Decision Analyst Secretary Jami Pulley, Critical Mix Treasurer […]
Cactus Call
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President's Message
Howdy, Southwest Chapter Members! ...
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Join us in celebrating our Future Researchers Program
The Southwest Chapter was awarded a $1000 grant in support of our...
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Las Vegas Event - Student Recap
Getting the opportunity to attend the Insights Conference in Las Vegas was...
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Meet Leslie Willis
Name: Leslie Willis Title:...
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Meet Nick Bambick
Name: Nick Bambick Title: Manager...
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