Cactus Call // Cactus Call
Member Spotlight – Michaela Mora
Where did you grow up? I grew up in central Cuba, in a town called Santa Clara. I left Cuba in 1993 and since then I lived in Sweden for 6 years and have been in the Dallas area for 18 years. Where did you go to school? In which country? I have a BS/MS […]
Gladiators of Research! 32nd Annual Joint Chapter Event – Las Vegas
32nd Annual Joint Chapter Event Southwest and Northwest Chapters Save the Date! The 32nd Annual Vegas Conference hosted by the Southwest and Northwest Chapters of the Insights Association will be held at Caesars Palace. Mark your calendars and watch for more information! For Sponsorships: Contact Jami Pulley @ jpulley@criticalmix.com To Volunteer: Contact David Galloway @ dgalloway@gallowayresearch.com
President’s Message
Members, Welcome to our new look, as we’ve officially transitioned to the Insights Association Southwest Chapter! Same great chapter, brand new look. We hope you will take a look around the website and notice our new logo, and a few important events that are coming up. Our 31st Annual Las Vegas Joint Chapter conference is just […]
Don’t Forget the 31st Annual Las Vegas Joint Conference
The Annual Las Vegas Conference hosted by the Southwest and Northwest chapters of the Insights Association (formerly the MRA) has grown into a unique event that promotes networking and education. Our 2017 event will bring together research experts who are shaping the future of marketing research. Enjoy three motivating days of high-level content in an […]
Insights Association Conferences 2017
Insight Association conferences offer indispensable education to keep you informed and up to date on the latest trends and developments in the profession. Whether you want to accelerate your strategic thinking… Read More NEXT: Advancing Insights Through Innovation & Research, May 9-10, InterContinental Times Square, NYC Insights Industry Leadership Conference (formerly CASRO Annual), September 26-28, […]
10 Tools for Data Visualizing And Analysis For Business by Dante Munnis
Digging through messy data and doing numerous calculations just so you can submit a report or arrive at the result of your quarterly business development can sometimes be nigh impossible. After all, we are only human, and by the time we get to the other side of our spreadsheet equation, we have lost all sense […]
Ted Talks: 10 ways to have a better conversation | Celeste Headlee
When your job hinges on how well you talk to people, you learn a lot about how to have conversations — and that most of us don’t converse very well. Celeste Headlee has worked as a radio host for decades, and she knows the ingredients of a great conversation: Honesty, brevity, clarity and a […]
Member Spotlight – Angelique “Angel” Uglow
Where did you grow up? I was born and raised in Las Vegas, Nevada. Growing up in Las Vegas was both interesting and challenging at times but overall rewarding. Being a second generation Las Vegan at my age was pretty cool too. Both of my parents’ parents arrived on the Vegas scene in the […]
Member Spotlight – Bill Silverman
Name: Bill Silverman Title: President Company: The Dallas Marketing Group & DMG Research Services Where did you grow up? Roslyn, New York – about 20 miles from New York City Where did you go to school? College at Case Western Reserve University in Cleveland, largely because my guidance counselor told me I wouldn’t get accepted there. […]
Member Spotlight – PHILLIP LANKFORD
Name: Phillip Lankford Title: Director of Consumer Insights Company: Central Garden & Pet City: Phoenix, Arizona What’s your educational background? After college (Arizona State University), I pondered what I was going to do with my life. This was the late 60s and I was part of a generation with big ideas: there were wars to be […]
Cactus Call
-
President's Message
Hi, Southwest Chapter members. It’s been a very busy year...
-
Emily's Thoughts: A Research in the Rockies Take-Away
How can we tell our clients how to improve, if we ourselves...
-
Member Spotlight - Chris Hauck
Chris Hauck Partner Lynx Research Consulting Boulder CO Hometown: ...
-
Member Spotlight - Susan Saurage-Altenloh, PhD
Susan Saurage-Altenloh, PhD Chief Insights Officer Saurage...
-
The Middle Management Error Vendors Love Most - Redux By Shelly Palmer
Have you heard of the blue disco ball story? Maybe not by...
Stay Connected
Annual Sponsors
Stay Connected
Keep track of SWMRA on all your favorite social networks.