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Recap from Denver

02 Jul Posted by in Cactus Call | Comments Off on Recap from Denver
Recap from Denver

On an unseasonably snowy Denver night in May, the Insights Association Southwest Chapter, joined by the Digital Analytics Association Denver Chapter and QRCA Rocky Mountain Chapter hosted an evening of networking, learning and beer.  Sponsored by 20|20 Research’s QualBoard 4.0, the event had a fantastic turnout.  The cozy atmosphere of 10 Barrel Brewing Co. set a great stage for our speakers, Sandy McCray of Intengo and Leo Chen of Location3, Inc.  Sandy spoke to the group about crowd wisdom solutions.  In a fascinating interpretation of the work of two leading social scientists, Sandy explored how to recognize and reduce social desirability bias in research as well as how to leverage crowd wisdom as a tool for social predictions.  Leo Chen treated us to a peek inside his world as an analytics guru and visual design expert.  The science behind visual perception is critical knowledge for those presenting data on a regular basis.  With time to eat, drink, network and be merry, a good time
was had by all!